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Why regular content is critical for website success PDF Print E-mail

I just did a search on Google for "home loans" within Australia and received 2,980,000 page results!

That means you have to be at the top of nearly 3 million pages to get noticed on Google. There are many companies out there who will claim to get you to the top of the ranks; be warned that almost always they will never guarantee it. So what do you do next? Let us touch on a number of key areas to succeed in this, sometimes frustrating, area of your business.

Let us go through;

  1. minimum website requirements
  2. what your website visitors expect from you
  3. steps to take for results
There are many different strategies out there, however I will get you started on my favorites.
Read more...
 
Who has time to write new articles every week? PDF Print E-mail
Written by Jason Peters   

If you have spoken to as many brokers as I have, you will know the answer to this question....

A broker that has time to see clients, write loans, follow up lenders, processing, track commissions, look after client requests, marketing, accounts, IT, etc, then go and write and interesting article for their website is a very special person.

We all know that mortgage brokers are a busy bunch and I would say this is one of the drivers behind why we launched NewsFeeder, an all-in-one website marketing tool with no hassle or fuss. A simple way to keep your website visitors happy, build up your search engine ranking and keep the marketing engine running without lifting a finger.

We have hired a couple of the best finance journalists in the country to write articles targeted to the home loan consumer - no mortgage jargon; easy to understand articles about home loans and residential property written in plain english to help consumers through the mortgage and property process.

The news feed itself only requires a single setup of embed code into the broker website which usually takes 5-10 minutes to setup. From then on, the articles will flow directly from the NewsFeeder engine straight to your website without the need to make changes or updates.